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About PLDDB

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Welcome to Punjab Livestock & Dairy Development Board

Punjab Livestock & Dairy Development Board (PLDDB) is a non-profit Organization established under Section 42 of the Companies Ordinance, 1984. The PLDDB has been aimed to develop Livestock & Dairy sector of the Punjab while facilitating small & large farmers in production, processing & marketing with the latest infrastructure and modern farming technologies to improve their animals’ genetics and milk/ meat production ratio. PLDDB is also meant to accelerate private investment opportunities in this sector. The whole domain will result-in poverty reduction and economic growth of the Punjab. The Board is being operated by 3 major wings i.e. Farm Production & Planning, Nutrition Resource Management and Field Service & Capacity Building.

Vision

To make Punjab a Livestock-hub for meeting the indigenous demand and to compete the global markets.

Mission

To exploit the potentials of Livestock sector as an Economy Engine for the poverty alleviation / employability & transforming into a viable industry through Public Private Partnership.

Objectives

  • Facilitate 71% landless/small holding farmers in shape of silage, training and consultancy.
  • Genetic improvement of non-descript cattle herd for higher productivity & poverty alleviation.
  • Accelerated promotion of livestock in the corporate sector for exploiting the consumer market potentials.
  • Promotion of producers’ controlled co-operative dairy farming.
  • Establishment of State of the Art SPUs.
  • Preservation & genetic up-gradation of local breeds to compete international standards/market.
  • Adoption and farmers’ facilitation of modern technologies for developing high pedigree pure bred and cross bred cattle herd.
  • Providing professional consultation to farmers in all fields of Livestock.
  • Arrange trainings, awareness workshops, seminars and academic courses.
  • Facilitation of progressive farmers in establishing modern livestock farms.
  • Undertaking of Joint Ventures with individuals, firms, companies, institutions & entrepreneurs engaged in livestock, locally or internationally.
  • Promotion of Silage & Hay for higher yielding through better Nutrition Resource Management.
  • Provision of jobs to young rural men and women under Breed Improvement Technician (BIT) & Women Livestock Extension Workers (WALE) programs.